Opened in Omotesando in 2000, boutiqueW has been in business for more than 20 years thanks to the support of our customers, and we would like to take this opportunity to thank all of you for your support. We started out as a women's boutique, selling vintage and domestic and international brands, and in 2006, we were able to start a men's boutique. Since then, we have been able to offer a variety of international brands through the filter of boutiqueW, and we have been able to offer products that we can confidently recommend to our customers.
We are pleased to announce that our online store, which was launched in 2010, has undergone a major renewal and we hope that it will make you feel more comfortable and more familiar with the boutiqueW worldview.